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RETAIL NEWS: STORE LAUNCH

Van Heusen, the premium lifestyle brand, has opened its largest exclusive store in Chennai on R K Salai, Mylapore. Spread over an area of 5000 sq feet, the store is spanned across four floors


April 29, 2009  |  comments ( 0 )  | 
Van Heusen, the premium lifestyle brand, has opened its largest exclusive store in Chennai on R K Salai, Mylapore. Spread over an area of 5000 sq feet, the store is spanned across four floors and embodies the brand`s philosophy of creating an impact where the entire width and depth of merchandise stretching from Van Heusen Men, Women, and Club to Accessories is available under one roof. Reflecting a world class interior and state-of-the-art lighting, the newly launched store gives a world class shopping experience. Announcing at the occasion, Mr. Shital Mehta, chief operating officer, Van Heusen said, “The growth of the retail sector supported by a discerning and experimenting consumer makes Chennai an exciting market for a brand like Van Heusen.” “Through this store we hope to strengthen our commitments to the most valued aspect of the business- its consumers”, he further added. Since its inception in 1990, Van Heusen has consistently tracked and understood the Indian Fashion trends and the clothing preferences of Indian men. Today, the brand has successfully established itself as the leader of men`s formal wears. The brand has recently launched the new SS09 collections showcasing the most contemporary and stylish formal wears.
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