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The Omnichannel strategy is an arrangement between the retailer and customer, where neither of them lose and is a win-win situation for both.
All companies regardless of their age and size should validate their product. Validation fosters quality, which is essential for both established businesses seeking to retain clients and for fledgling startups seeking to gain clients.
Online players like a Xiaomi or Myntra or a First Cry, all opening up brick and motor stores is a sign of retail growth. Therefore, there is a huge opportunity for manpower and training organizations to latch on to this opportunity.
in-store experiences are gaining importance not only for engaging shoppers inside the store but also to catalyse buying decisions of casual or undecided shoppers
The article sheds light on how changing retails dynamics in the face of technology disruption, the global influx of brands and maximization of footfalls have been offering the perfect customer experience.
The shopper behavioral & lifestyle landscape is shifting, user expectations are high. Gone those days when personalized, relevant content was exclusivity, it’s basic hygiene now.
The impact of GST on retail sector will be extremely constructive from both taxation and operations point of view.
For big retailers, the entire processes will be largely driven through automation and in the longer run will bring more transparency.
Capillary Technologies internal study on the impact of GST on EOSS revealeda projected sales surge of 2-3% for most non-premium brands including hypermarkets where 80-90% sales come from products worth less than Rs. 1,000