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How Valentines Day Discounts Help Brands in Generating the Surge?

Discount led marketing is here to stay in India. However, brands need to do lot of innovation around how the discounts are structured and promoted.

BY Guest author  |  Feb 14, 2018  |  comments ( 0 )  | 

How to Ensure FoolProof Omni-Channel Transformation?

Sneak Peek on a technical approach by Omni-channel providers to seek easy payments and file tax compliance

BY Guest author  |  Feb 14, 2018  |  comments ( 0 )  | 

Top 5 logistics challenges faced by e-retailers!

With ecommerce companies moving towards an omnichannel approach that integrates both offline and online infrastructural challenges pose a serious roadblock

BY Guest author  |  Feb 03, 2018  |  comments ( 0 )  | 

How e-commerce is helping local artists in building their own brand?

The article sheds light on how artists and art lovers are leveraging the power of ecommerce.

BY Guest author  |  Jan 23, 2018  |  comments ( 0 )  | 

Why it is so important to have a consistent brand design

With every passing day competition amid the retail businesses is getting bigger and bolder. The need of the hour for brands is innovative brand design, why? Let's find out.

BY Guest author  |  Jan 20, 2018  |  comments ( 0 )  | 

How Digital Assurance is key to E-comm Success?

Digital assurance has emerged as a must-have solution to turn e-commerce brands successful in today's highly digitalised world.

BY Guest author  |  Jan 19, 2018  |  comments ( 0 )  | 

Online vis-a-vis Offline retail format

The Indian retail market is a complex market owing to the size and population of India. Different consumption patterns exist across the country owing to diverse influences, seasonal and other cultural factors.

BY Guest author  |  Jan 15, 2018  |  comments ( 0 )  | 

Future of direct selling: It is no more Door-to-Door, it’s now Mobile-to-Mobile

Use of technology has surely transformed the way business is done in today's retail industry. From Supply chain management to direct selling, everything can be done by the use of technology. Let's know more.

BY Guest author  |  Jan 11, 2018  |  comments ( 0 )  | 

“Why Omni channel Retailing and Digital Payments are the Here to Stay”

Having multiple payment systems in an omnichannel ecosystem will translate into operational issues in managing disparate systems and a high cost of payment processing as each provider charges differently.

BY Guest author  |  Jan 11, 2018  |  comments ( 0 )  | 

Trends in Loyalty and Retail space to look forward to in the year 2018

While retailers are constantly involved in introducing new trends, industry leaders are also looking at customer engagement programs, which is the biggest influencer in the retail and e-commerce segment.

BY Guest author  |  Dec 28, 2017  |  comments ( 0 )  | 

Direct selling is no more Door-to-Door, it’s now Mobile-to-Mobile

Indian direct selling industry is worth Rs.7000 CR and it is forecasted to reach INR 61,000 CR by 2025.

BY Guest author  |  Dec 27, 2017  |  comments ( 0 )  | 

Flexible digital trade distribution aiding global commerce operations

Today, global retailing through eCommerce has made life easier for many consumers, businesses, traders and entities. How has this happened? Let's find out.

BY Guest author  |  Dec 23, 2017  |  comments ( 0 )  | 

What makes last mile delivery a critical backend for the India e-commerce sector

Logistics in the e-commerce sector is an important lever in enriching customer satisfaction and a key enabler for growth of the e-commerce retail industry.

BY Guest author  |  Dec 19, 2017  |  comments ( 0 )  | 

Is e-commerce killing the fundamentals of its establishment?

With change in strategy, looking beyond discounts and offers becoming the need of the hour, many brands are introducing their private labels to tap their consumer base.

BY Guest author  |  Dec 19, 2017  |  comments ( 0 )  | 

Socio-retail engagement can surely help retail industry leapfrog growth

Brands and retailers will need to adopt a socially enabled unified platform that helps to connect, promote and transact seamlessly by integrating in-store, mobile, cloud, analytics and social media to boost customer engagement.

BY Guest author  |  Dec 13, 2017  |  comments ( 0 )  |