How to Open a Sportswear Wholesale and Manufacturers Business
The sportswear business has picked up the pace recently, which earlier was limited to sportsperson, have reached out to the mass and is more as a…
MBOs are next big thing says Rishab Soni, MD, SSIPL
What started back in 1994 as Moja shoes has now turned into ‘THE BRAND HUB’. SSIPL group is the niche name in footwear retailing. The group was the…
Adidas hits the bull’s eye in profit making
Adidas, German sportswear is reported to have jumped third-quarter profits. The lift happened by a surge in sales of its own-brand trainers and…
Nike closes 35% stores in India to evade further losses
No doubt, India is getting fitness conscious with every passing day; it has surely spilled the beans for sports apparel brands in the country. With…
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Adidas receives green signal from the government for FDI in retail
After days of discussion, finally Government of India has given its nod to Adidas to bring in Foreign Direct Investment (FDI) in retail. The…
Reebok, Adidas to redesign the marketing strategy: Set to enter tier 2 markets and small towns
In order to boost sales in tier-2 cities and towns in India, World's leading shoe maker Reebok and Adidas are restructuring the marketing strategy.…
Nargis Fakhri unveils Reebok store in Bollywood style
Bollywood actor, Nargis Fakhri launched the new store of Reebok store in the Greater Kailash M block market here. The actress not only entertained…
New retail initiative by Adidas
German sportswear giant, Adidas, has given 'ownership' of one franchisee retail store to each of its 75 employees in India in a rare retail…