Impact of Technology on the Fashion Industry
Modifications have been made to the fashion industry. Though technology and fashion are two distinct fields, technology has had a significant impact…
7 Best direct to consumer Fashion Trends of 2018
A new selling technique known as D2C, or DIRECT TO CUSTOMER, has recently impacted the fashion industry. This is the practise of selling products…
How Startups Are Redefining India’s Bespoke Clothing Segment?
Not all things are made to perfection but humans, striving to have the best of all things, desire exactly that and this has led to the advent of…
Adapting Marketing to the Customer Lifecycle in Fashion Retail
According to McKinsey’s The state of Fashion 2018 report, proliferation of digital channels and raised expectations on experience are the top two…
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Fashion rental catching up pace
By: Jyotsna Singh New DelhI; Buying designer clothes for a fortune and not being able to wear them again always feels like a waste of money. For…
How Flying Machine created single enterprise view of inventory across multiple sales channels?
Flying Machine is one of the indigenously grown brands started by garment division of Arvind mills. The brand was incepted in 80’s; Flying Machine…
Promod, French boutique brand to launch its online retail store in India
PROMOD, the leading French brandis all set to tap the online retail in India this week. Promod online store will offer the full range of items that…
Top 6 Tips To Build A Fashion Brand In A Competitive Market
Creativity is the essence of your brand but not branding. Both the words ‘brand’ and branding’ are remotely related. It is your creativity that…
9 best retail brands that offer exclusive contemporary fashion wear
Finding the right retail store for apparels is easy. The digital era has brought the entire world at your fingertips so that you can find…
How Arrow India grew Its Marketplace Business By 3.5X?
Arrow is an authentic American lifestyle brand with an assortment of men’s, women’s and children’s apparel and apparel-related products. So far,…
How Luxury Fashion Brand ARE Improving the Customer Experience Through Detailed Analytics?
The challenge Using the information from the data analytics, Ipsos made recommendations on changes to the store layout to drive additional…
Is e-commerce killing the fundamentals of its establishment?
What’s with e-commerce these days you may ask? Apart from rolling out massive discounts or attractive offers every other month, tens of hundreds of…
Sit Back at Home and Do Business Online
The new age technology bug has bitten everyone and we have become not only dependent but addictive to technology. This has infected entire…
How luxury market is growing in India?
India has overtaken most countries and is now second to the States when it comes to Luxury Retail segment. The luxury market in India is at a boom…
How Flock is assisting Voonik in delivering fashion to the doorsteps of customers?
Voonik is one of the most successful online fashion marketplaces catered to women segment. Voonik offers a range of options in every fashion…
The Potentially Expanding Menswear Retail Market in India
When fashion and apparel, words like these are pronounced, only one thing used to come to mind, that is women. But it is buried in the past as the…
Consumer Durable Companies bet big on Ongoing Festive Season
It is that time of the year when any brand or retailer will up its ante to grab the maximum share of profits from the market and hope for making…
PVR Director's Cut Moves Luxuriously Ahead With Launch of L’Opéra- Salon de Thé
When it comes to luxurious movie-watching experience, no group does it better than PVR Director’s Cut. From a top-notch luxury auditorium, soothing…
'Denim Revolution' is back in Fashion Retail Business
"Denim revolution started in India in 80s and 90s which gradually shifted to lifestyle and more so fashion of late. With 7.4% of India's GDP growth…
Tips to Start Shoe Retail Business
‘If your hair is done properly and you’re wearing good shoes, you can get away with anything.’ said, Iris Apfel, an American businesswoman, interior…
Advantages Fashion Retail Brands can take this Festive Season
As the festive season just kicked in, the shower of offers, sales and discounts have started pouring in from every corner. Festive season is one…
How to Start Kids Clothing Retail Store
There were times, when fashion was a term only being associated with either celebrities or rich ladies, now this term is associated with anything and…
India will be a new H&M online market in 2018!
International fashion retailer Hennes & Mauritz (H&M) is mulling aggressive growth strategies for Indian market, after successfully…
How to Start Online Fashion Retail Business
People are entitled to follow any fashion statement or set their own fashion trends, whichever pleases them better. That is why fashion is one of…
Setting the stage for new age fashion with exclusive kids’ segment
Fashion is not constricted by size, gender, skin tone and definitely not by age. There lies no reason to think that our tiny toddlers or our teen…
Which category is ruling the e-commerce world?
Indian e-commerce industry is growing exponentially. Online retail is catching on fast, not just in larger metros but also in the Tier II and Tier…
How renting in luxury is changing the game?
It is a long cherished dream of many Indian brides to wear Manish Malhotra or a Sabyasachi Mukherjee on their D-Day. On an average these designer…
How brands such as ‘Voonik’ are winning customers?
How the product is displayed to customers either in online channel or offline makes a lot of difference. Merchandise assortment planning should be…
How Shoppers Stop is unifying its Inventory and reducing warehousing cost?
Leading Indian fashion retailer Shoppers Stop has successfully implemented JDA® Warehouse Management across four warehouses in order to help it…
How pre-owned luxury portals are using exclusivity as an influential factor in online arena?
Crafting iconic products, combined with an elaborate marketing campaign, produce an aura of exclusivity that is designed to sell luxury fashion to…
F&B continues to drive maximum lease demand: CBRE Report
CBRE has come up with Asia Pacific Retail Trends Q1 2017 report. Following are the key findings from the report: ·         Overall demand continued…
$30 billion of fashion market to be digitally influenced by 2020: Facebook-BCG study
The Indian fashion market size contributes $70 billion in 2016. Among the overall fashion market $7bn to $8bn is already digitally influenced. As…
How Indian online jewellery is shaping up?
The jewellery industry is one of the fastest growing sectors in the Indian economy. It is hugely export oriented and labour intensive, thus…
Pepperfry unveils its first concept
For most Indian consumers have their daily lives intertwined with digital like. A report titled ‘Decoding the Digital Opportunity in Retail’ by BCG…
How retailers can be sure on format and the product mixes while offline store expansion
Relevant use of retail analytics in offline (brick and mortar stores) retail is augmenting and constantly innovating with various tools used by the…
Demonetisation: Scrutinising the jewellery sector
India's jewellery market, estimated at $45 billion (or Rs 3 lakh crore), which is 85 per cent unorganised, may see a shift due to demonetisation…
Indian Retail trends 2017
The Indian retail market size stands at about USD 585 billion and is expected to grow at CAGR of 13 percent to reach USD 1080 billion by 2020. This…
Christmas present for fashion lovers from high street fashion portal
Aavantam.com, an e-commerce market place for fashion, has brought its European designs and make to India. Aavantam claims to have a collection of…
Myntra launches campaign advocating Sports
Myntra, one of India's leading destinations for fashion and lifestyle, has started a campaign showcasing its depth and range of sports apparel and…
'E-commerce a disruptive force in the consumption of lifestyle products in the year 2017'
Beginning its journey a year back under aegis of Radiant Hues CRM Solutions Pvt. Ltd. Luxehues.com, celebrated its 1st anniversary with its partner…
Monte Carlo Opens Largest Exclusive Store in Punjab
Monte Carlo, premium fashion and lifestyle brand across the country recently launched its exclusive brand outlet in Jalandhar, Punjab. Spread over…
Intex announces a range of offers this Diwali
Intex Technologies, a mobile handset and consumer durable company, has come up with Diwali festival announcing, a range of festival offers. As part…
Jabong launches new brand campaign for festive season
Jabong, an Indian online fashion retailer brand has launched its brand campaign for their festive season and named it as ‘You Are The Festival’.…
Ekatrit to convert Delhi a stylist styling cafe
Ekatrit, a multi-designer styling cafe, has opened its doors in Delhi Richa Sachar, one of the brains behind this concept and also a fashion…
Pune gets its first H&M store in October
H&M, the international retailer known for fashion and quality at the best price in a sustainable way, is opening its first store at Phoenix…
Future Lifestyle Fashions splits off Lee Cooper as subsidiary
In a recent move, Kishore Biyani-led Future Lifestyle Fashions has recently split off one of its leading brand Lee Cooper into a new step-down…
Why the upcoming festive season is going to be diverse for retailers?
One of the most remarkable disruption because of internet, data & analytics has happened in media industry is the way we consume content. Any…
Why eRetailers need to transit from a discount-driven to a product-driven ecosystem
Indian eCommerce industry is worth about USD 24 billion now which is a meteoric rise in 7 years from USD 3.8 billion in 2009. India has an…
Will the ?Try and Buy' model give eRetailers an edge over offline retail?
With the changing consumer demand and expectation, it has now become very important for retailers to communicate the value of their products to…
  • By - Sahil
  • / 6 MIN READ
6 factors to keep in mind before venturing into artifacts business in India
The Indian Handicraft industry’s contribution in generating employment to a huge number of artisans’- generation after generation cannot be…
How India is becoming a hotspot for global kids wear fashion retailers
Designer clothing for children has been around since Christian Dior started making it in the 60’s. However, in India, luxury kids lines has surged…
8 tips for entrepreneurs trying to break into pre-owned luxury business
Over the past few years, luxury market has emerged in India to a much higher scale. Luxury defined as ‘anything that is desirable & more than…
Snapdeal to shutdown Exclusively.com amid fund crisis
Amid the investment slowdown, homegrown eCommerce portal Snapdeal is likely to shut down its premium and luxury fashion platform Exclusively.com,…
Indian branded apparel retail: Promising but not big enough
International brands including Zara, H&M, Mango, Guess, GAP etc. have made deep inroads in the Indian apparel market. Indian consumers…
6 unbelievable facts that are influencing consumer buying decisions in India
Have you ever thought what makes, or for that matter, breaks a brand? Is it branding, marketing strategy, investments, distribution or something…
  • By - Sahil
  • / 6 MIN READ
How technology is helping India's fashion retailers fulfil their true potential?
There is no overstating the fact that technology is playing an important part in all aspects of our daily lives. Shoppers’ adoption of the same…
Myntra's expects to write new success story with EORS
Myntra claims that 2000 Indian and Global fashion brands will be on sale at ‘End of Reason Sale’ (EORS) organized by the company. With over 250,000…
3 top retail verticals to be effected by the Brexit turmoil
At a time when the entire world is recovering from the shock of ‘Brexit’ massacre that took place on Thursday in a historic referendum, India has…
  • By - Sahil
  • / 4 MIN READ
Shopclues claims to nab a 2X jump in its GMV this fiscal
One of country’s eCommerce major Shopclues is now expecting to register more than two fold hike in its Gross Merchant Volume (GMV) from its…
Arun Sirdeshmukh joins Amazon's team to strengthen its fashion segment
Amazon India has roped in Arun Sirdeshmukh to head its fashion platform. Finally, the company has managed to fill the position that had been lying…
Flipkart shrinks product return window from 30 days to 10
In a bid to narrow the back and forth hassles, country’s eCommerce major Flipkart has recently altered its return-time window by 20 days. Unlike…
Personalisation: eCommerce Industry's Very Own Secret Sauce
Over the past 4 years, ecommerce in India has seen an influx of multiple online retailers. Despite a relatively lower internet penetration compared…
Jabong's revenue goes 14% up at Rs 243.78 cr for Q1
Gurgaon-based fashion and lifestyle eCommerce portal Jabong has recently reported a 14 per cent increase in its revenue to Rs 243.78 cr in the…
Tata Group forays into eComm with fashion, electronic website
One of country’s lagest multinational conglomerate Tata Group has now decided to try its fortune in the whooping eCommerce landscape of India. It…
Aditya Birla Fashion and Retail Signs MoU with Forever 21 for India Business
India’s largest apparel retail company, ‘Aditya Birla Fashion and Retail Limited’  is now planning to unfold a new chapter in the Indian retail…
Jabong ejects low-marginal brands to cut down losses
Gurgaon-based fashion and lifestyle marketplace Jabong has now decided to narrow down its low-marginal brand to trim its losses and place itself as…
Myntra ditches mobile-only strategy, to relaunch desktop website soon
In a recent move, Indian e-commerce company of fashion and casual lifestyle products Myntra has went ahead to wave off its mobile-only strategy and…
Reduce, reuse and recycle to save Mother Earth: H&M
In an exclusive interview with a leading media house, Elin Astrom, Sustainability Manager, H&M said that the fashion world should follow the…
Monte Carlo Fashions all set to launch 20 exclusive stores
One of India’s leading clothing brands, Monte Carlo Fashions Ltd is now planning an aggressive approach to strengthen its grip in offline retail. The…
ITC to strengthen its lifestyle business leveraging eCommerce
Looking at country's whopping online shopping scenario, the Kolkata-headquartered Indian conglomerate ITC Group is now eyeing the online marketplace…
Puma launches its biggest (The Forever Faster) store in Delhi
In the high streets of South Extension, Part- 1 Market, New Delhi along with company’s MD Abhishek Ganguly and one of Bollywood’s renowned faces and…
Snapdeal achieves three lakh sellers, all set to target five lakh
One of India’s branded eCommerce major; Snapdeal has increased the number of sellers on its platform since the past one year to more than three lakh…
eBay reveals its latest consumer analysis
The US based multinational e-commerce firm, eBay India, has recently come up with a consumer analysis named #IndiakaPassion conducted on its website…
Being Human goes Franchising route
Mandhana Industries Ltd, textile and apparels firm partner’s with actor Salman Khan’s Being Human Foundation to manufacture and market the Rs 300…
Pantaloons partners Snapdeal to enhance online portfolio
One of India's leading fashion and lifestyle retail major Pantaloons announced its partnership with Snapdeal to give a boost to the online shopping…
H&M to launch two stores in Mumbai soon
Strengthening its presence in the country, the Swedish international fashion retailer H&M (Hennes & Mauritz AB) is planning to open two…
Styletag.com, India's First Online Curated Fashion and Lifestyle Startup, Launches Mobile App
Styletag.com, India's first online curated fashion and lifestyle start-up recently announced the launch of its first mobile app. The App is available…
High Fashion without Formidable Price Points
In less than two years, the online fashion rental industry went through several acts. During the first phase, when the industry first exploded on the…
80% of consumers buy denims keeping in mind its quality: IBRM
In a recently report revealed by the International Business Management Research (IBRM) it says that around 78 percent of denim jeans buying decisions…
Flipkart injects a massive Rs 338 cr in Myntra
Eyeing at making Myntra an ultimate online fashion destination of the country its parent company Flipkart has injected another massive funding into…
Sachin Tendulkar to launch his own retail brand
Also known as the GOD of cricket, master blaster Sachin Tendulkar will now launch premium men’s apparel brand ‘True Blue’ in partnership with Arvind…
H&M all set to open its first store in Bengaluru
The Swedish retail conglomerate Hennes & Mauritz AB also known as H&M is all set to open its first store in Bengaluru on March 25, 2016. The…
Jabong obtains $20 million to stay buoyant
Jabong, the fashion ecommerce company in order to remain sustainable gets additional funding by Global Fashion Group (GFG) for one more year. GFG,…
Pokemon to celebrate 20th anniversary with Photo Booth app
Celebrating its 20th anniversary this year, the Pokémon Company has released a new Photo Booth app. Using the app, fans can turn images into Pokémon…
Why luxury eCommerce is poised to grow in India
If we talk about the past, buying luxury products had more aspirational value along with those exorbitant prices. But today’s scenario is totally…
  • By - Sahil
  • / 4 MIN READ
Crown-it changes gear: Adds fashion category to the list
Crown-it is all excited to expand its range by introducing a new fashion category for its customers. The platform has tied with approximately 25 top…
Aditya Birla Retail claims a net profit of 7.43 cr in Q3
In a recent announcement made by retail arm of Aditya Birla Group, Aditya Birla Fashion and Retail Limited (ABFRL) said that it made a net profit of…
Snapdeal's high-end fashion portal ?Exclusively' all set to tie-up with international brands
Snapdeal's premium fashion vertical Exclusively.com which was acquired by the marketplace in February 2015 is geared up to set offices in New York…
Fashionable Indian wedding trends this season!
In an Indian wedding, expenditure is free willingly done without much concern about the returns. This ideology manifests the worst in at least the…
British fashion brand Topshop may open outlets in India
British well known fashion brand Topshop might open outlets in India in a bid to tap the country's growing desire for global fashion labels, as…
Sundeep Chugh: The new CEO of Benetton India Pvt. Ltd
With an existence in the fashion market, having some 5000 stores, Benetton Group, one of the well known fashion brand in the world- today announced…
Eshopbox join forces with Roposo to boost online retailers
On-demand eCommerce technology and services company, Eshopbox has recently announced its tie-up with Ropose, a fashion focused discovery platform…
Q3 net profit fall of 28% for Raymond: closes at Rs 40.11 crore
Raymond, one of India’s largest branded fabric and fashion retailer today reported a decline of 28.46 % and a consolidated net profit at Rs 40.11…
Teesort turn profitable using traditional business model
Teesort, founded by siblings Atul and Alok Agarwal  is India's first profitable online fashion brand, which has gained profits amid several small to…
5 tricks to be successful in ethnic retail
When the world is going fashion frenzy, and inclining more towards western-wear and work-wear apparel fashion segment, these 3 ethnic retailers have…
4 Daring Retail CXOs to watch out for in 2016
With an absolute entrepreneurship spirit within, Indian retail industry saw an immense transformation in the sentiment of shoppers as well as the…
Reliance expects 1,800 cr sales from Vimal brand in 3 years
One of India biggest conglomerate, Reliance Industries, expects a two-fold hike in sales from its textile brand Vimal. The company believes that the…
Pantaloons renames itself to Aditya Birla Fashion & Retail
India's premium clothing retail chain, Pantaloons Fashion & Retail, which was earlier acquired by Aditya Birla Nuvo Ltd. (ABNL) has recently…
Top 10 Predictions for FMCG in India in 2016
2015 was an interesting year for FMCG and services industries in India. Luxury goods, soft drinks and consumer foodservice benefitted the most from…
What Do Women Shoppers Expect From Online Retailers
Much has been said about how women have increased the revenue for online retailers and how they have become the prime drivers of the e-commerce…
Tommy Hilfiger yet again seeks approval to open own stores in India
American multinational fashion & apparel conglomerate Tommy Hilfiger has once again filed an application to the Indian government to open its…
E-Commerce to touch $38 bn mark by 2016: Assocham
As per one of the recent reports by industry body Assocham, India’s eCommerce market is all set to touch a whooping figure of $38 billion by the end…
Myntra expects 10X growth in its daily GMV during EORS
Good news for shopaholics, as eCommerce giant for fashion and lifestyle products, Myntra, has announced its much awaited “End of Reason Sale” (EORS)…
Gas Jeans gets approval to open single retail brand stores in India
Italy’s premium apparel and denim brand owned by Grotto family has got the approval to open its own single-retail brands stores across the country by…
Future Lifestyle partners Cloudcherry to enhance customer shoping experience
In order to track, measure and improve in-store customer experience, Central, the multi-brand fashion department store from Future Lifestyle Fashions…
Flipkart ropes in designers to help sellers create better products
Domestic eCommerce giant Flipkart has roped in designers to help its sellers create designs at par with the global trends. The company has partnered…
Voylla plans to open 100 stores by 2016
Jaipur-based online jewellery startup, Voylla has planned to open 100 retail stores across the country with an investment of around 25 crores by the…
Van Heusen opens its first digital store in Bengaluru
Premium lifestyle brand for men, women and youth, Van Heusen has recently launched its first all-digital store called ‘Van Heusen Style Studio’ in…
Flipkart launches 'Li'l Stars' to focus on kids in the fashion segment
One of India’s largest eCommerce marketplace, Flipkart, is planning to take kids wear as a ‘high focus’ category in the fashion segment for the…
Myntra aims at taking offline retail with its Private Label Brands
At the time when many eCommerce players are running under the pressure to cut down their cash burns and turn in profits, Myntra, a mobile app-based…
Max Fashion India to open 1 store every 2 weeks
International value fashion brand Max Fashion India, a subsidiary of Landmark Group is running high on its expansion spree. The company has planned…
Myntra's Ex-COO Ganesh Subramanian plans a technology firm to track fashion trends
Ganesh Subramanian, the former Chief Operating Officer at online fashion marketplace, Myntra, has now planned to come up with his own venture called…
Craftsvilla to come up with 10 experience centres by March, 2016
With an intention to give customers a touch and feel of the products, online marketplace for ethnic products, Craftsvilla.com has planned to come up…