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Showing 1 - 15 Articles out of 2068

Bed, bath and beyond: the flourishing market of Indian home decor

With Indian home decor market all set to witness an up rise in its profits, we can surely expect new names to shore up in it's business arena.

BY Shwetha Satyanarayan  |  Mar 17, 2018  |  comments ( 0 )  | 

The Future of Indian Retail Stores: Customer Behaviour, Big Data, and Visual Merchandising

The offline retail stores need to enhance customer engagement using these patterns to deliver better experiences in store.

BY Guest author  |  Mar 13, 2018  |  comments ( 0 )  | 

CPG Industry gets a makeover for better consumer experience

All thanks to technology, today retail industry has surely witnessed a transformation. Indian consumer packaged goods industry is no exception. Let's know how has the CPG industry changed over time.

BY Guest author  |  Mar 09, 2018  |  comments ( 0 )  | 

How Women Power Is Creating A Difference In Retail?

Women’s Day is a remarkable occasion to celebrate the spirit of womanhood. There are many woman in retail who have created a difference, though the article we are endeavouring to identify few of them.

BY Shipra Srivastava  |  Mar 07, 2018  |  comments ( 0 )  | 

How Detox Drinks Are Changing Retail Selves?

Detox drinks are an emerging segment in overall food and beverage segment and certainly has brighter future ahead.

BY Shipra Srivastava  |  Feb 26, 2018  |  comments ( 0 )  | 

How Luxury Fashion Brand ARE Improving the Customer Experience Through Detailed Analytics?

Fashion expert realised that by using the data they had on the customer experience, it could dramatically improve its productivity and conversion rates,as well as improving the customer experience in all of its stores.

BY Indian Retailer Bureau  |  Feb 22, 2018  |  comments ( 0 )  | 

These are the four ways how Indian textiles are making it big globally

The Indian textile industry has witnessed a huge growth lately and the textile and apparel export also seems to boom in coming times. What's the reason of the growth? Let's find out.

BY Shwetha Satyanarayan  |  Feb 19, 2018  |  comments ( 0 )  | 

How Valentines Day Discounts Help Brands in Generating the Surge?

Discount led marketing is here to stay in India. However, brands need to do lot of innovation around how the discounts are structured and promoted.

BY Guest author  |  Feb 14, 2018  |  comments ( 0 )  | 

Have you bridged the new digital divide yet

Today, it is very important for retailers to adapt to the digital route for doing trade. Not only this, but retailers should take more keen interest in bridging the new digital divide for providing consumers a seamless experience.

BY Shwetha Satyanarayan  |  Feb 10, 2018  |  comments ( 0 )  | 

Gourmet Popcorn: A New Snacking Trend!

The concept of gourmet popcorn is still niche with limited geographic penetration. However, with changing time, it is emerging as popular snacking item and finding newer distribution channels.

BY Shipra Srivastava  |  Feb 05, 2018  |  comments ( 0 )  | 

What makes Indian innerwear market aim for a successful stint

It's a win-win situation for the innerwear market in India, wherein top foreign brands are boldly partnering with home grow brands. What's motivating them to do so? Let's know more.

BY Baishali Mukherjee  |  Feb 03, 2018  |  comments ( 0 )  | 

Why conversational commerce will be the new voice of shopping

Technology has proved highly beneficial for the retail industry, may it be shopping apps, AI or even soon to be operational voice based personal assistance. Is this a beginning of a new chapter in the retail ecosystem?

BY Shwetha Satyanarayan  |  Feb 02, 2018  |  comments ( 0 )  | 

4 Common Mistakes Done by Startups

Starting a startup business demands hard work, energy, time, money and constant motivation from customer side as well as from within to keep the business running and overcoming all sorts of barriers.

BY Nibedita Mohanta  |  Jan 31, 2018  |  comments ( 0 )  | 

How Retailers Are Winning With Event Based Sales?

Apart from end of season sale (EOSS) event based sales are yet another occasions that have start turning profitable to retailers as well as shoppers.

BY Shipra Srivastava  |  Jan 29, 2018  |  comments ( 0 )  | 

This is how retail industry is influenced by Analytics

No matter what the information a retailer or a consumer is looking for, it is easily available online. This is the power of digital platforms. Let's know more about this.

BY Shwetha Satyanarayan  |  Jan 27, 2018  |  comments ( 0 )  |