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The Future of Indian Retail Stores: Customer Behaviour, Big Data, and Visual Merchandising

The offline retail stores need to enhance customer engagement using these patterns to deliver better experiences in store.

BY Guest author  |  Mar 13, 2018  |  comments ( 0 )  | 

How Retail Staffing Models Are Getting a Makeover?

Automation is the next wave of change which is happening across the enterprises in India, and retail is not an exception.

BY Shipra Srivastava  |  Feb 22, 2018  |  comments ( 0 )  | 

How Luxury Fashion Brand ARE Improving the Customer Experience Through Detailed Analytics?

Fashion expert realised that by using the data they had on the customer experience, it could dramatically improve its productivity and conversion rates,as well as improving the customer experience in all of its stores.

BY Indian Retailer Bureau  |  Feb 22, 2018  |  comments ( 0 )  | 

Have you bridged the new digital divide yet

Today, it is very important for retailers to adapt to the digital route for doing trade. Not only this, but retailers should take more keen interest in bridging the new digital divide for providing consumers a seamless experience.

BY Shwetha Satyanarayan  |  Feb 10, 2018  |  comments ( 0 )  | 

What makes Indian innerwear market aim for a successful stint

It's a win-win situation for the innerwear market in India, wherein top foreign brands are boldly partnering with home grow brands. What's motivating them to do so? Let's know more.

BY Baishali Mukherjee  |  Feb 03, 2018  |  comments ( 0 )  | 

This is how retail industry is influenced by Analytics

No matter what the information a retailer or a consumer is looking for, it is easily available online. This is the power of digital platforms. Let's know more about this.

BY Shwetha Satyanarayan  |  Jan 27, 2018  |  comments ( 0 )  | 

How to ensure right investment in retail?

Right investment is very crucial for the growth of retail business. The article sheds light on few important pointers which can help in generating healthy investment.

BY Shipra Srivastava  |  Jan 23, 2018  |  comments ( 0 )  | 

How Social Media Sites Such as Pinterest, Facebook Help Retailers?

After e-commerce evolution is India, the social commerce is standing at threshold to become next big thing.

BY Shipra Srivastava  |  Jan 12, 2018  |  comments ( 0 )  | 

Latest trends from the Indian digital economy!

With growing share of internet and every increasing number of online shoppers Indian digital economy has great future ahead.

BY Indian Retailer Bureau  |  Jan 03, 2018  |  comments ( 0 )  | 

What makes last mile delivery a critical backend for the India e-commerce sector

Logistics in the e-commerce sector is an important lever in enriching customer satisfaction and a key enabler for growth of the e-commerce retail industry.

BY Guest author  |  Dec 19, 2017  |  comments ( 0 )  | 

Socio-retail engagement can surely help retail industry leapfrog growth

Brands and retailers will need to adopt a socially enabled unified platform that helps to connect, promote and transact seamlessly by integrating in-store, mobile, cloud, analytics and social media to boost customer engagement.

BY Guest author  |  Dec 13, 2017  |  comments ( 0 )  | 

How brick and mortar retailers can create ‘real-time’ customer experiences?

Most retailers do realize that data is the most tangible asset they have and that managing, storing and analyzing data is competitively and fundamentally important.

BY Guest author  |  Dec 13, 2017  |  comments ( 0 )  | 

Quick Tips to Smart Retailing

India's Business to Business (B2B) e-commerce market is expected to reach US$ 700 billion by 2020. Online retail is expected to be at par with the physical stores in the next five years.

BY Nibedita Mohanta  |  Nov 22, 2017  |  comments ( 0 )  | 

How Performance marketing is helping retailers meet their needs?

Performance marketing is a platform that consolidates data from all retail and affiliate platforms of a brand an ecommerce site or an affiliate program and centralizes the data

BY Guest author  |  Nov 17, 2017  |  comments ( 0 )  | 

How Important are Retail Trade Shows for Retail Players

The Indian retail industry accounts for over 10 per cent of the country’s Gross Domestic Product (GDP) and around 8 per cent of the employment. India is the world’s fifth-largest global destination in the retail space.

BY Nibedita Mohanta  |  Nov 15, 2017  |  comments ( 0 )  |