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Showing 1 - 15 Articles out of 630

How Performance marketing is helping retailers meet their needs?

Performance marketing is a platform that consolidates data from all retail and affiliate platforms of a brand an ecommerce site or an affiliate program and centralizes the data

BY Guest author  |  Nov 17, 2017  |  comments ( 0 )  | 

The Evolution & Growth of Lingerie Market in India

Today, the innerwear segment in India has witnessed unprecedented growth, all thanks to demand of stylish, sensuous and premium quality.

BY Tanya Krishna  |  Nov 02, 2017  |  comments ( 0 )  | 

E-Commerce Paving Its Way Further into the Hinterlands of India

From a long time eCommerce biggies like Amazon and Flipkart have eyed urban cities for business growth. But why have these brands now expanded their reach to Tier II and III cities. Let's find out..

BY Tanya Krishna  |  Oct 15, 2017  |  comments ( 0 )  | 

How Can Artificial Intelligence Transform The Retail Industry

The use of technology today is undeniably immense. In fact many retail brands have taken on to technology to enhance their brand image and consumer experience.

BY Shwetha Satyanarayan  |  Oct 15, 2017  |  comments ( 0 )  | 

Rise of E-Grocery in India with Biggies like Tata, Amazon Entering Market

Many big names today are venturing into E-grocery segment on a big scale. What can be the reason? Let’s find out.

BY Tanya Krishna  |  Oct 05, 2017  |  comments ( 0 )  | 

How Flipkart is bringing automation in its delivery ?

The largest e-commerce player in India significantly reduces OPEX and streamlines revenue recognition process with robotic automation.

BY Indian Retailer Bureau  |  Sep 29, 2017  |  comments ( 0 )  | 

Flipkart rules the fast growing non metro market, Amazon has a slight lead in Metros : Study

Amazon and Flipkart have emerged as the joint leader in the ELI of Q2 CY 17. This is the second consecutive quarter when they have tied on the top spot.

BY Shipra Srivastava  |  Aug 25, 2017  |  comments ( 0 )  | 

How metro shoes riding its digital transformation journey?

IBM Solutions is helping the retailers in re-define both online and offline shopping experiences for customers

BY Shipra Srivastava  |  Aug 22, 2017  |  comments ( 0 )  | 

Emerging trends in internet retailing: Bringing new categories online

Apart from regular categories such as apparel, footwear and consumer electronics categories such as online medicine, grocery are few newly emerged segments which are fetching a lot of attention.

BY Shipra Srivastava  |  Aug 07, 2017  |  comments ( 0 )  | 

5 things to know about Alibaba’s 'New Retail' foray!

Alibaba led New Retail is an innovative concept that has the power to give an edge to offline retailers to win over online players.

BY Shipra Srivastava  |  Aug 03, 2017  |  comments ( 0 )  | 

Why Snapdeal and Flipkart deal fell apart?

Once valued at 5.5 billion dollors, Snapdeal is facing a tough time and possible merger with Flipkart could be a win-win situations for both e-retailers.

BY Shipra Srivastava  |  Aug 01, 2017  |  comments ( 0 )  | 

Which category is ruling the e-commerce world?

The e-tailers have started focusing on high-value categories and hence, non-mobile high-value categories like Fashion and FMCG have start taking a backseat.

BY Shipra Srivastava  |  Jul 26, 2017  |  comments ( 0 )  | 

How brands such as ‘Voonik’ are winning customers?

Product assortment is one of the important factors in gaining and retaining the existing customer base for retailer. Keep in mind, wide product assortment is not always the way to win the market.

BY Shipra Srivastava  |  Jul 06, 2017  |  comments ( 0 )  | 

Missing the ecommerce party – Indian Railways

The current market size of ecommerce logistics is Rs 200 crores and given the growth rate of this industry at close to 50%, it should increase to Rs 1000 by 2020.

BY Guest author  |  Jun 29, 2017  |  comments ( 0 )  | 

Disrupting the last mile of E-commerce logistics in India

Right from its initial days in India in 2014, Amazon has been experimenting with various supply chain initiatives to improve last mile performance and reduce cost, while delivering consumer convenience in the process.

BY Indian Retailer Bureau  |  Jun 26, 2017  |  comments ( 0 )  |