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E-commerce is the digital revolution for business transaction. This sector is fast catching up with so many business portals getting into business. The segment is witnessing rapid growth with the increasing penetration of the Internet and for the convenience it provides to the time-strapped consumers. The articles explore the tailor-made technology that caters to e-commerce.

Showing 1 - 15 Articles out of 126

As shopping shifts from physical to digital, so have the methods to understand a customer’s buying behavior, and the overall shopping experience. Gone are the days when retailers handed out feedback forms to customers and conducted a manual survey to understand a customer’s shopping experience. On most occasions,

BY Shwetha Satyanarayan  |  Mar 22, 2018  |  comments ( 0 )  | 

Personalization, voice assistants at stores, Internet of Things (IoT)- are said to be some of the major tech trends in retail industry this year. However, with analytics providing valuable insights based on hard numbers, it is impossible to turn a blind eye to this powerful tool. Not only has analytics helped organizations tweak their

BY Shwetha Satyanarayan  |  Jan 27, 2018  |  comments ( 0 )  | 

Today, technology has affected the way every business model works. It is helping businesses evolve at a greater speed and the industry of direct selling is no exception to it. Direct selling is one of the oldest & simplest product distribution systems prevailing in India. In this system, companies appoint common individuals, called

BY Guest author  |  Jan 11, 2018  |  comments ( 0 )  | 

There’s little doubt that Machine Learning (ML) and Artificial Intelligence (AI) are transformative technologies in most areas of our daily lives. In a peek to the future living, experts have suggested that with the help of AI and ML, from the time you wake up to the last hour till you hit the bed, technology could be practically

BY Shwetha Satyanarayan  |  Nov 21, 2017  |  comments ( 0 )  | 

As we are heading towards the future generation, technology seems to shape our life. We have become more dependent on electricity and gadgets that we are on air or water. The invasion of technology is welcomed in both personal as well as professional lives, especially in business to make life easier for both, customers and

BY Nibedita Mohanta  |  Nov 17, 2017  |  comments ( 0 )  | 

Voonik is one of the most successful online fashion marketplaces catered to women segment. Voonik offers a range of options in every fashion category for the Indian, urban market. The company has grown exponentially over the past couple of years. And somewhere along the line, with teams spread across locations, ensuring seamless

BY Indian Retailer Bureau  |  Oct 31, 2017  |  comments ( 0 )  | 

The new age technology bug has bitten everyone and we have become not only dependent but addictive to technology. This has infected entire business system as well as daily life. India’s retail market is expected to nearly double to US$ 1 trillion by 2020 from US$ 600 billion in 2015, driven by income growth, urbanisation

BY Nibedita Mohanta  |  Aug 10, 2017  |  comments ( 0 )  | 

With consumers getting spoilt for choices to explore on their mobile screens, the brands have a tough task at hand to keep them engaged through their smartphone applications. As a matter of fact, hours of shopping effort comes down to a few clicks on mouse pad, all thanks to e-commerce. Many e-commerce brands have helped consumers to

BY Guest author  |  Jun 21, 2017  |  comments ( 0 )  | 

The online retail industry continues to grow in India. According to analyst firm Forrester, the value of online sales in the country is predicted to reach $48 Billion by 2020, even after taking the effects of demonetization into account. It’s clear that the sheer size of the market, of which a substantial part still remains

BY Guest author  |  Jun 08, 2017  |  comments ( 0 )  | 

In its continued efforts to create a superlative experience for customers shopping online, Voonik, a personalisation-focused fashion marketplace has recently announced its partnership with Truecaller, one of the leading communication platforms in the world. Throughthis strategic alliance, Voonik has integrated with True caller’s

BY Indian Retailer Bureau  |  May 02, 2017  |  comments ( 0 )  | 

Do customers often abandon their carts on your e-commerce website? Do you have plenty of instances when they search for specific styles and after spending a few minutes of scanning the options, they leave the store? If the answer to these questions is yes, then you may have a problem and no, it’s not about the inventory you stock

BY Guest author  |  Apr 27, 2017  |  comments ( 0 )  | 

As data science gets set to drive the artificial intelligence (AI) market in 2017, a few Indian startups are initiating development of conversational bots, speech recognition tools, intelligent digital assistants and conversational services to be built over social media channels, a joint study by PwC-Assocham said. Organisations

BY Indian Retailer Bureau  |  Mar 10, 2017  |  comments ( 0 )  | 

Growing at a CAGR of 35%, the Indian e-commerce industry is expected to be worth more than $100 billion in the next five years. With this massive business opportunity in the market, it is no longer optional for small-scale businesses to go the e-commerce way to boost sales and remain competitive, as well as to attract new customers and

BY Guest author  |  Feb 23, 2017  |  comments ( 0 )  | 

2016 has been a defining year for retail industry in India. From the demonetisation move of the government that gave impetus to online and cash-less transactions to Mobile Retail that saw a big push. The massive adoption of smartphones, increased data network and scores of apps gave a big boost to the mobile retail. Retailers came

BY Guest author  |  Dec 23, 2016  |  comments ( 0 )  | 

Digital revolution has taken the business world by storm. It has made its presence felt in every aspect be it manufacturing, sales and marketing, distribution, including the support functions. Digitization of processes have forced businesses to rethink their business models to survive in the new world. The media industry was amongst

BY Guest author  |  Dec 08, 2016  |  comments ( 0 )  |