VLCC wins 'Product of the Year' award

VLCC Daily Protect Anti Pollution Lotion SPF 15 from VLCC has bagged the prestigious ‘Product of the Year’ 2012 Award in the ‘Skin and Body Care’ category, for India. Product of the Year (POY) awards have been running for 25 years and are conducted in 28 countries around the world. It is one of the most definitive global consumer recognition standards that celebrates champions and rewards the best innovations in retail products, which in turn are selected through an independent consumer survey. In India the 2012 survey was conducted by AC Nielsen.