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Greenply Industries launches Green Studio - 20 more stores planned in next one year

In the era where malls and large brand stores is the order of the day, Greenply Industries, the leading name in the plywood and laminate industry has introduced the first of its kind, exclusive brand


April 22, 2009  |  comments ( 0 )  | 
In the era where malls and large brand stores is the order of the day, Greenply Industries, the leading name in the plywood and laminate industry has introduced the first of its kind, exclusive brand outlet for its range of products. The Green Studio enthralls the visitor with its décor and the magnificent layout where every laminate & decorative veneer is beautifully showcased so as to tick the imagination of the customer. Green studio is a one stop shop for all interior surfacing needs of the customers. The studio is aimed to introduce the concept of fashion shopping for homes and offices which is in sync with the newest retail trends abroad. At Green studio one can explore the entire range from Greenlam laminates, exclusive contemporary finishes, edging solutions in form of edge blends (Edge bands) & post forming laminate collection. Apart from laminate, Green studio also showcase the vast collection of 100% natural veneers from Green Decowood. Speaking on the concept Mr. Saurabh Mittal, JMD & CEO, Greenply Industries Ltd said, “The Green Studio is a novel concept introduced by Greenlam to move a step closer to our customers. We value our customer satisfaction and wanted to provide an entirely new experience which they can take with themselves when they leave the store”. He further added, “The main idea behind introducing the studio is to increase customer satisfaction and reducing their agony of visiting a crowded dingy timber market. In the past it has been witnessed that the customers return back dissatisfied as they are not able to see the entire range under one roof and now through Green Studio we will be able to cater to these drawbacks”. In the next one year Greenlam plans to expand their unique brand stores in different cities and target to launch around 20 such stores in the next one year. In the next couple of months, Green Studio would be introduced in Noida, Lucknow and Bhubaneswar.
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