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Myntra

Showing 1 - 15 Articles out of 229

Organise trade to get almost double in size by 2019

Currently, the total retail market size in the top six retail markets of the country amounts to Rs 4,539 bn and this is projected to reach Rs.7,168 bn by 2019.

BY Indian Retailer Bureau  |  Feb 16, 2017  |  comments ( 0 )  | 

Here comes V-Day to appease the retailers !

This time V-Day is special as it is the first occasion after the note-ban drive where leisure spending may experience traction.

BY Indian Retailer Bureau  |  Feb 14, 2017  |  comments ( 0 )  | 

How strong IT is helping Myntra in accelerating the growth

IT infrastructure hosting companies in India lacked understanding of the dynamics of ecommerce industry.

BY Shipra Srivastava  |  Feb 06, 2017  |  comments ( 0 )  | 

How E-wallets pushed online buying during note-ban

While demonetisation largely impacted consumers across all cities, some top brands and even cab operators witnessed a huge boom in transactions during this period.

BY Sunil Pol  |  Jan 10, 2017  |  comments ( 0 )  | 

How Indian e-retailers survived 2016..

E-commerce is big business and getting bigger every day. Online shopping has been embraced by Indians with close to 25-30 million adults made purchase via the internet in the last year.

BY Shipra Srivastava  |  Jan 10, 2017  |  comments ( 0 )  | 

Biyani attempts 'Big' with Cover Story!

Hardly eight month old brand has four stand alone stores and is also present within 35 Future Group owned brand Central. The total footprint of 39 is spread across 18 cities pan India.

BY Shipra Srivastava  |  Jan 07, 2017  |  comments ( 0 )  | 

Baggit announces new range to tap small towns

After establishing a remarkable footprint in metro and tier 1 cities, leading non-leather and accessories brand Baggit is shifting its focus on untapped small towns.

BY Shipra Srivastava  |  Dec 29, 2016  |  comments ( 0 )  | 

Myntra launches campaign advocating Sports

Myntra has introduced key features like Shop by Sport and Shoe Finder technology that enable customers to shop for exactly what they want by filtering products as per their specific requirements.

BY Indian Retailer Bureau  |  Dec 12, 2016  |  comments ( 0 )  | 

Reverse O2O to fuel next gen business visionaries

Now, as the e-retail business streamlined its success, certainty to go online has been established amongst eminent businesses, therefore cementing the rise of reverse O2O as a norm in the market.

BY Guest author  |  Dec 02, 2016  |  comments ( 0 )  | 

Mobikwik launches Unified Payments Interface on its platform

MobiKwik claims to be the only wallet in India that has a cash pick up facility, with which users can get their MobiKwik wallet loaded with e-cash from their location within 25 minutes in major Indian cities.

BY Indian Retailer Bureau  |  Oct 13, 2016  |  comments ( 0 )  | 

Myntra appoints Dipanjan Basu as its new Chief Finance Officer

n Myntra, Basu will be looking after the finance of the company and with his expert knowledge; company is expecting to channelise its power in the right direction.

BY Indian Retailer Bureau  |  Sep 30, 2016  |  comments ( 0 )  | 

Amazon backs its Indian unit to take on Flipkart-Myntra-Jabong

Amazon has decided to put its foot on the accelerator and infuse investments to enhance its technology and to stock up the large variety of products before the festive season.

BY Indian Retailer Bureau  |  Sep 28, 2016  |  comments ( 0 )  | 

Cartoon Network outlines ambitions for consumer products & licensing business

As part of its expansion plans, Cartoon Network Enterprise (CNE) will seek more collaboration with players from retail, e-commerce and FMCG sectors to increase its footprint.

BY Gargi Bhardwaj  |  Sep 21, 2016  |  comments ( 0 )  | 

Why eRetailers need to transit from a discount-driven to a product-driven ecosystem

Playing on discount will keep the industry in lull and every company will end up burning huge cash year after year.

BY Guest author  |  Sep 10, 2016  |  comments ( 0 )  | 

Myntra leverages LogiNext Technology to optimize logistics, bring down costs

For enhanced real-time tracking, visibility and alerts, LogiNext, with their product HaulTM empowered Myntra to enrich their brand value within their customer base.

BY Indian Retailer Bureau  |  Sep 10, 2016  |  comments ( 0 )  |